Here in the UK, we are a nation of animal lovers. Here at Flawless Lashes for Loreta, we are no exception.
As consumers, it is important we are aware of exactly what goes in our cosmetics. We recently conducted a survey of over 500 UK-based vegetarians and we were shocked to discover a staggering 36% were unaware that their beauty products could contain animal by-products.
This could be due to products not being labeled clearly or consumers unaware of what each ingredient is actually made from. We proudly stock our vegan eyeliner and vegan duo brow pen which contain no animal derivatives and are cruelty-free and ensure these are obviously defined on our website.
Nowadays, there is a monumental focus on client change and reducing our carbon footprint. Rearing livestock is one of the largest contributing factors to carbon emissions.
At Flawless Lashes by Loreta, we want to raise awareness of these animal by-products within cosmetics so consumers can make an informed choice. We also want to ensure the public is aware of what ingredients derive from animals.
Below is a list of the most common animal-based ingredients used withing makeup:
Whether you choose to use vegan for your love of animals, decrease your impact on the environment or both, this choice should be effortless.
Shockingly, 34% of those surveyed still knowingly use cosmetics with animal by-products. This could be due to the lack of availability of high-quality products on the market.
Many can also confused cruelty-free with vegan. Cruelty-free means the products were not tested on animals, but this does not mean they do not contain animal products.
If more manufacturers willingly make this change and provide more extensive vegan product ranges, environmentally conscious shoppers and animal adorers will be able to make a wider selection in alliance with their beliefs.
There are a plethora of natural and synthetic alternatives to these animal-based products, there is little reason why brands can not make the change.
We want to establish both consumer satisfaction and environmentally friendly solutions within the industry.
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